The course provides students with a theoretical structure to analyze and
understand economics as it relates to individuals and businesses. In addition, it
seeks to provide students with an understanding of how political, social and
market forces determine and affect the economy. It also explores the principles
of production and consumption and the exchange of goods and services in a
market economy.
- Teacher: oula alkhatib
This course aims to introduce the basic elements of accounting. It is designed
to provide students with knowledge of business organizations by
understanding the accounting theory, concepts, and procedures. Students will
also gain the ability to use technological skills in analyzing accounting records.
- Teacher: Abdul Razzak El Berjawi
BUS110 - Introduction to Marketing
This course provides students with an understanding of the principles of Marketing. Focusing on the management of marketing activities and how it relates to overall organisational functioning including topics such as environmental analysis, industry and competitor analysis, objective setting, marketing strategies and marketing mix components such as pricing, distribution, product and service development and promotion including both traditional and digital marketing communication.
- Teacher: oula alkhatib
- Teacher: lilian majed
BUS115 Introduction to Management
This course introduces students to the roles and functions of managers. The content includes an introduction to organisation and the need for and nature of management. It examines the evolution of management theory, organisational environments, and corporate social responsibility and ethics.
- Teacher: oula alkhatib
- Teacher: Hadil Borji